FYI: AWS RTB Fabric now lets bidders keep their own domains: AWS RTB Fabric adds custom domain support, letting DSPs and SSPs migrate real-time bid traffic through Fabric without changing partner endpoint configurations. https://ppc.land/aws-rtb-fabric-now-lets-bidders-keep-their-own-domains/ #AWS #RTBFabric #DigitalMarketing #Bidding #DSP

ICYMI: AWS RTB Fabric now lets bidders keep their own domains: AWS RTB Fabric adds custom domain support, letting DSPs and SSPs migrate real-time bid traffic through Fabric without changing partner endpoint configurations. https://ppc.land/aws-rtb-fabric-now-lets-bidders-keep-their-own-domains/ #AWS #RTBFabric #DSP #SSP #BidTraffic

AWS becomes central infrastructure for advertising beyond Amazon's own business: AWS RTB Fabric announcement on October 23 reveals Amazon's strategy to control advertising infrastructure, with cloud services generating 70% of company profits. https://ppc.land/aws-becomes-central-infrastructure-for-advertising-beyond-amazons-own-business/ #AWS #AmazonAdvertising #CloudComputing #RTBFabric #DigitalMarketing