CRM’s Persistent Question

Learn why importing product data into CRMs is important for sales teams. Understand efficiency gains, data consistency, and better sales enablement.

#CRM, #ProductData, #SalesEfficiency, #BusinessTools, #DataManagement

https://newsletter.tf/crm-product-import-why-matters-sales-teams/

CRMs are making it easier to import product data. This helps sales teams by making information more consistent and easier to find.

#CRM, #ProductData, #SalesEfficiency, #BusinessTools, #DataManagement
https://newsletter.tf/crm-product-import-why-matters-sales-teams/

The PETnology Conference, which is starting on Wednesday 10 June next week, is one of the most important events in the global PET industry.

What many people don’t know is that +Pluswerk has supported PETnology as a technology partner for years. Together, we have implemented the following, among other things:

🏟️ Event platform
🎟️ Booking system
🧑🏽‍💻 A web app for participants
💡 Digital infrastructure

We’ll be back in Switzerland this June. We look forward to discussing the PET industry's data DNA.

Why not arrange a personal consultation with us by sending us a quick email? 📧 https://www.pluswerk.digital/en/contact

#PETnology #PETIndustry #ProductData #DigitalSovereignty #Pimcore #DataArchitecture #ProductInformationManagement #PIM

Audits in the PET industry: A missed opportunity? 🔎

Many see audits as a chore. But structured product data can do more:
It creates transparency, speeds up processes and enables innovation.

This is becoming increasingly important, particularly in the packaging industry.

Read our new article 'From audit to operational innovation'
👉🏽 https://t1p.de/xik76

#PETnology #PETIndustry #ProductData #DigitalSovereignty #Pimcore #DataArchitecture #ProductInformationManagement #PIM

Data sovereignty means more than just data availability 🔐

It means
• Control over the data model
• Integration across systems
• Transparency throughout the product lifecycle

Only then can true digital sovereignty be achieved. We’ve summarised here why this is particularly relevant for PET manufacturers.

👉 Read our article "Digital sovereignty in the PET industry” https://t1p.de/irvh1

#PETnology #PETIndustry #ProductData #DigitalSovereignty #Pimcore #DataArchitecture #ProductInformationManagement #PIM

Digital sovereignty isn’t just a buzzword ⚡️

Digital sovereignty often sounds like a political issue. For manufacturers in the PET industry, however, it’s a very practical question:

• Who controls my product data?
• Who can analyse it?
• Who decides on its structure?

This question is becoming increasingly important, particularly when it comes to sustainability data. We’ve looked at why data sovereignty is becoming a competitive issue.

👉 Read our article "Digital sovereignty in the PET industry” https://t1p.de/irvh1

#PETnology #PETIndustry #ProductData #DigitalSovereignty #Pimcore #DataArchitecture #ProductInformationManagement #PIM

Digital sovereignty in the PET industry 🤖
Thinking about processes, data and systems as a whole

Many companies believe that all they need is the right software. However, data problems are rarely purely software-related. They are architectural problems. 🛠️

True data quality can only be achieved when processes and systems are considered together. This is why we prefer to talk about data architecture rather than tools. 📊

👉 Read our new article "Digital sovereignty in the PET industry” https://t1p.de/irvh1

#PETnology #PETIndustry #ProductData #DigitalSovereignty #Pimcore #DataArchitecture #ProductInformationManagement #PIM

AI won’t fix your data.

At PETnology 2026 (10–11 June, Lake Zurich), we’re addressing the real issue: data control.

This is something that most PET manufacturers struggle with.

• Disconnected systems
• inconsistent product data
• limited scalability

We'll also explain why data architecture is the real game changer.

💡 No clean data → no scalable AI.

Learn more about our session 🔗 https://t1p.de/58bll

#PETnology #PETIndustry #DataArchitecture #DigitalSovereignty #ProductData #Pimcore #DigitalTransformation #AI #Manufacturing #Industry40

What does data DNA really mean? 🧬

Many people talk about a ‘single source of truth’. But in practice, it’s about more than that. True data DNA means:

• a consistent data model.
• clear responsibilities.
• integrated product information.
• data under your own control.

This is becoming increasingly important, particularly in the PET industry. Why? We explain this in our latest article.

👉 Link to the article https://t1p.de/tchuo

#PETnology #PETIndustry #ProductData #DigitalSovereignty #Pimcore #DataArchitecture #ProductInformationManagement #PIM