ThePodcastingFeb 27

Digital audio ad spending is surging big as 67% of marketers chase incremental reach ๐Ÿ“ˆ๐ŸŽง

#AudioAds #AdSpend #MarketingTrends #DigitalAudio #PodcastAdvertising #IncrementalReach #MediaBuy #AdTech #BrandGrowth #2026Trends

Read more ๐Ÿ‘‡
https://thepodcasting.org/digital-audio-advertising-spending-surges-as-67-of-marketers-chase-incremental-reach/

TechLฤฐfeFeb 17

Apple introduces a new video podcast experience on Apple Podcasts using HLS technology.

https://techlife.blog/posts/apple-introduces-a-new-video-podcast-experience-on-apple-podcasts/

#ApplePodcasts #VideoPodcasts #PodcastInnovation #HLSVideo #PodcastAdvertising #Apple

Apple introduces a new video podcast experience on Apple Podcasts using HLS technology.

Apple Podcasts introduces advanced video podcast capabilities using HLS, empowering creators with control, monetization, and high-quality viewing for users.

TechLife
PPC LandFeb 14
Podcast ad spending hits 32% growth but you won't believe what's driving it: Magellan AI's Q4 2025 report shows podcast advertising surged 32% year-over-year, with shaving brands leading 77% growth as 1,482 new advertisers test the channel. https://ppc.land/podcast-ad-spending-hits-32-growth-but-you-wont-believe-whats-driving-it/ #PodcastAdvertising #MarketingTrends #AdSpending #DigitalMarketing #ShavingBrands
Podcast ad spending hits 32% growth but you won't believe what's driving it

Magellan AI's Q4 2025 report shows podcast advertising surged 32% year-over-year, with shaving brands leading 77% growth as 1,482 new advertisers test the channel.

PPC Land
ThePodcastingJan 31

๐Ÿš€ Podcast Ads Just Got Safer!

๐ŸŽง Acast + Barometer now offer pre-bid brand safety for programmatic podcast ads โ€” so brands can control where ads show before buying! ๐Ÿ‘‡

๐Ÿ‘‰ https://thepodcasting.org/acast-barometer-introduce-pre-bid-brand-safety-for-programmatic-podcast-ads/

#PodcastAdvertising #BrandSafety #ProgrammaticAds #AdTech #Acast #Barometer #AIinAds #AudioMarketing

ThePodcastingDec 4

๐Ÿ”Š Big update in digital-audio ads: Adform expands its partnership with Spotify โ€” unlocking smarter, multiformat audio buying across music and podcasts for advertisers everywhere. ๐Ÿ“ˆ Want to know how this could revolutionize ad reach in 2025? ๐Ÿ‘‡

๐Ÿ‘‰ Read more: https://thepodcasting.org/adform-and-spotify-expand-partnership-to-revolutionize-digital-audio-buying-in-2025/

#Adform #Spotify #DigitalAudioAdvertising #ProgrammaticAds #AudioAds #PodcastAdvertising #MarketingNews #AdTech ๐Ÿš€

ThePodcastingDec 2

Big news for podcasting in Canada ๐ŸŽ™๏ธ โ€” Native Touch has acquired TPX, reshaping the podcast advertising landscape. Dive in to see what this means for brands, creators and the future of audio advertising ๐Ÿ‘‡

๐Ÿ‘‰ Read more: https://thepodcasting.org/native-touch-acquires-tpx-major-shift-in-canadas-podcast-advertising-industry/

#PodcastAdvertising #PodcastIndustry #AudioAdvertising #NativeTouch #TPX #DigitalMarketing #MediaNews #Canada

PPC LandNov 9
Podcast advertising spending surges 26% as Gaming industry leads growth: Podcast advertising spending surged 26% year-over-year in Q3 2025, with Gaming industry spending jumping 59% and 1,689 new brands entering the channel for the first time. https://ppc.land/podcast-advertising-spending-surges-26-as-gaming-industry-leads-growth/ #PodcastAdvertising #GamingIndustry #AdvertisingTrends #MarketingStrategy #BrandGrowth
Podcast advertising spending surges 26% as Gaming industry leads growth

Podcast advertising spending surged 26% year-over-year in Q3 2025, with Gaming industry spending jumping 59% and 1,689 new brands entering the channel for the first time.

PPC Land
PPC LandNov 1
SiriusXM reports third quarter revenue of $2.16 billion with podcast growth: SiriusXM announced third quarter 2025 revenue declined 1% year-over-year to $2.16 billion on October 30, while podcast advertising revenue surged nearly 50% and free cash flow reached $257 million. https://ppc.land/siriusxm-reports-third-quarter-revenue-of-2-16-billion-with-podcast-growth/ #SiriusXM #PodcastGrowth #RevenueReport #Q3Results #PodcastAdvertising
SiriusXM reports third quarter revenue of $2.16 billion with podcast growth

SiriusXM announced third quarter 2025 revenue declined 1% year-over-year to $2.16 billion on October 30, while podcast advertising revenue surged nearly 50% and free cash flow reached $257 million.

PPC Land
ThePodcastingAug 29, 2025

๐Ÿ”Š AdLarge & NumberEight team up to bring *AI-powered, privacy-first* podcast ads! The future of audio ads is here. ๐Ÿค–๐Ÿ”

๐Ÿ‘‰ https://thepodcasting.org/adlarge-partners-with-numbereight-to-deliver-privacy-first-ai-powered-podcast-advertising

#AIPoweredAds #PodcastAdvertising #AdTech #PrivacyFirst #FutureOfAds #DigitalMarketing #AdLarge #NumberEight #TechNews #TrendingNow

daromiAug 22, 2025
Podcasting regulations can be a minefield. Learn about FTC guidelines and legal disclosures for sponsored podcast content to protect your show and build audience trust. #PodcastAdvertising #FTCGuidelines #SponsoredContent #LegalDisclosures #InfluencerMarketing https://minerinfor.blogspot.com/2025/08/youre-breaking-law-and-its-costing-you.html
You're Breaking the Law, and It's Costing You Millions: 3 Podcast Advertising Mistakes to Fix Now!

Podcasting regulations can be a minefield. Learn about FTC guidelines and legal disclosures for sponsored podcast content to protect your show and bui

$013 Law Legal