We know about the #Trump campaign using #CambridgeAnalytica to swing the 2016 election, and Russia getting involved, but gun associations? That's new to me.
https://www.propublica.org/article/guns-lobbying-cambridge-analytica-nssf-privacy-elections
3rd party vested interests providing citizen private data to dodgy firms to swing elections is a pretty dark use of #microtargeting. On a par (nearly) with what the #UniversityOfPhoenix was caught doing 🤮
#surveillancecapitalism #RTB #personalisedads #personalizedads #privacy
Gun Lobbyists and Cambridge Analytica Weaponized Gun Owners’ Private Details for Political Gain
Documents and interviews reveal how the now-disgraced political firm targeted potential voters by combining its cache of confidential consumer data with information secretly collected from millions of gun buyers, sporting goods shoppers and others.