Individuals using Artificial Intelligence to generate #design ideas perform well. But groups using #ParallelDesign methods—with or without AI—produce more of the top 10 ideas, writes NN/g (see link).

I recall 1990s studies that found machine-mediated sketching (using tablet, stylus or mouse) lowered #creativity compared to sketching by hand on paper.

How would a #group make their hand sketching available to their #AI #teammate …?

https://www.nngroup.com/articles/ai-creative-teammate/

#ideation #iteration #generativeAI #UX