⚡️Asha Sharma cut Game Pass prices in April, and in her internal message she says the move already sparked new-subscriber growth and improved retention.
Still, this is only a "good first step": last year's price hike slowed growth and increased churn. Sharma has rebranded the division and moved ex-CoreAI colleagues into leadership, but there's a long road ahead, the team must learn fast to regain momentum and user trust.




