Mastodawn

This will create a mammoth #adagencynetwork.

WPP CEO Mark Read will leave the advertising giant by the end of the year as it struggles with a downturn in stock price and big industry changes

Variety

WPP Chief Mark Read Will Exit as Ad Industry Grapples With Massive Changes
#Variety #News #InterpublicGroup #MarkRead #OmnicomGroup #WPP

WPP CEO Mark Read will leave the advertising giant by the end of the year as it struggles with a downturn in stock price and big industry changes

Variety

Math Men: Should Amazon, Disney, Warner, Others Be Wary of Data-Focused Merger of Omnicom, Interpublic?
#Variety #News #InterpublicGroup #JohnWren #OmnicomGroup #PhilippeKrakowsky

Big media companies like Amazon, Disney and Warner might be cautious about the looming merger of ad titans Omnicom and Interpublic

Variety

Omnicom, Interpublic CEOs Say Merger is Bet on Madison Avenue Future Filled With A.I. and Ad Tech
#Variety #News #InterpublicGroup #JohnWren #OmnicomGroup #PhilippeKrakowsky

The CEOs of Omnicom and Interpublic said their new merger marks bet on how to stay relevant in an ad industry more reliant on tech and A.I.

Variety

Omnicom in Talks to Acquire Interpublic Group in Landmark Madison Avenue Deal
#Variety #News #InterpublicGroup #JohnWren #OmnicomGroup #PhilippeKrakowsky

Omnicom Group is in advanced discussions to buy Interpublic Group in a deal that would consolidate the business of Madison Avenue

Variety