Their strategy was designed not just to sell a politician, but to effectively manage a "human brand". https://english.mathrubhumi.com/news/india/how-piyush-pandey-branded-gujarat-cm-modi-as-a-pm-face-inspiring-even-donald-trump-enfnfose?utm_source=dlvr.it&utm_medium=mastodon #piyushpandey #OgilvyIndia #BJP #NarendraModi #DonaldTrump

Remembering Piyush Pandey, the visionary adman who gave Indian advertising its authentic voice with wit, emotion, and an Indian touch. Iconic campaigns and legacy are celebrated. https://english.mathrubhumi.com/news/india/piyush-pandey-ad-legend-passes-away-k6p69v0n?utm_source=dlvr.it&utm_medium=mastodon #piyushpandey #OgilvyIndia #Obituary #news

The #versatile #AamirKhan in an ad for #CocaCola #ThumsUp #Charged
In many distinct #avatars.
The #tune is very #hummable
#MindChargedBodyCharged
Ad agency #OgilvyIndia
Directed by #AdvaitChandan #ChromePictures
https://www.youtube.com/watch?v=QdQvoSa-i-c