kayaniv hsalThe people who shamelessly sold #capitalism to everyday citizens—turning them from active participants into passive consumers—are now getting swallowed by the very system they helped build.
That’s karma.
Wake up & smell the copy: Inside the turmoil reshaping big advertising networks
The once-dominant advertising agency networks are facing a tumultuous period, marked by declining valuations and significant layoffs. This crisis stems from a failure to adapt to the digital era, where performance marketing and a high volume of creatives have replaced traditional brand-building. Independent agencies and adtech firms have risen, leaving legacy networks scrambling to regain relevance.
Poujol 𝖱𝗈𝗌𝗍 ✅
Mathew Thomas
Philipp Lunch
Coty Beasley