Mastodawn

N Jay Sorensen Aug 5, 2025

Tariffs rising? 📈 Smart orgs aren’t panicking—they’re pivoting.

CPG + public sector leaders are using data to:
✔️ Optimize ops
✔️ Connect teams
✔️ Turn insight into impact

#Procurement needs more than compliance—it needs agility.
#NIGP #DataStrategy #OD #SupplyChain https://foodinstitute.com/focus/midyear-update-the-state-of-the-specialty-food-industry/

Mid-Year Update: The State of the Specialty Food Industry - The Food Institute

At the recent Summer Fancy Food Show, industry leaders discussed the promising future for specialty food makers.

The Food Institute

N Jay Sorensen Aug 1, 2025

📦 Tariff turmoil = data stress test.

Public procurement pros: Take note of how CPG leaders are adapting—

✅ Execution intelligence
✅ Data as a value center
✅ Cross-functional agility

NIGP community—how are you building data resilience?

#PublicProcurement #NIGP #StrategicSourcing #Tariffs #SupplyChain #DataLeadership https://www.supplychainbrain.com/blogs/1-think-tank/post/42076-three-data-strategies-for-retail-and-cpg-organizations-during-tariff-turmoil

Three Data Strategies for Retail and CPG Organizations During Tariff Turmoil

One thing that retail and CPG organizations can do to stay competitive is focus on what they can control: their data.

N Jay Sorensen Jul 27, 2025

Reddit isn’t just for memes—it’s a decision engine.
Brands like Kraft Heinz are shifting ad spend to engage communities mid-funnel.

🛒 For #PublicProcurement, it’s a reminder:
👀 New insights come from new channels.
📝 Market research must evolve.
🗣️ Community voice matters.

#StrategicSourcing #NAEP #NIGP #ODLeadership https://adage.com/social-media/reddit/aa-brands-advertising/

Reddit’s brand moment—why Mars, Kraft Heinz and other big marketers are buying ads now

How brands are ramping up their media spending on Reddit, including a look at the social media platform's most active advertisers.

N Jay Sorensen Jul 26, 2025

Olive oil producers are turning to biodiversity, circular systems & smarter sourcing to futureproof the industry.

For public procurement leaders, it’s a signal: sustainability is no longer niche—it’s a spec.

#SustainableProcurement #FoodPolicy #NAEP #NIGP #CircularEconomy #OD https://www.foodnavigator.com/Article/2025/07/22/olive-oil-bounces-back-following-drought-and-disease/

Olive oil industry bounces back following drought and disease

After two years of drought, disease, and soaring prices, the olive oil sector is bouncing back with a strong 2024/25 harvest. Producers are embracing sustainable farming, biodiversity, and eco-friendly packaging to protect against future climate and disease threats, ensuring this “liquid gold” remains a staple for generations to come.

FoodNavigator.com

N Jay Sorensen Jul 25, 2025

Even with budget pressure, functional beverages & global flavors are reshaping food expectations. 📈

KeHE’s 5 macro trends → a wake-up call for public procurement leaders to rethink sourcing, menus & wellness goals. 🥤🌍

#NAEP #NIGP #FoodEquity #RDNLeadership https://www.foodnavigator-usa.com/Article/2025/07/22/kehes-5-macro-trends-shaping-specialty-food-retail/