Times of India | IIM Jammuโs industry-integrated eBBA (Hons.), developed with Accenture, reimagines undergraduate education for a new world of work
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The article explains that moving from gradeโฏ12 to college now demands not only academic knowledge but also strong technoโmanagerial and problemโsolving skills, as AI and bigโdata reshape global job markets. In response, IIMโฏJammu and Accentureโs Centre of Advanced Studies have jointly created a fourโyear, fullโtime eBBA (Hons.) programme that blends 60โฏ% live online academic instruction from IIMโฏJammu faculty with 40โฏ% industryโled learning from Accenture, covering emerging domains such as cloud computing, data analytics, digital infrastructure and AI business applications alongside core management subjects. The curriculum is built around case studies, labs, simulations, realโworld projects, and includes builtโin careerโreadiness training, internships and placement support from over 700 recruiters, as well as alumni status, campusโaccess and a lifelong professional network. Eligibility requires passing Classโฏ12 in 2024โ2026 with at leastโฏ60โฏ% (55โฏ% for SC/ST/PwD), and a valid score from recognised entrance exams (JIPMAT, SAT, JEEโฏMains, CUET or the eBBA Admission Test). Applications for the 2026 batch are open, with classes commencing onโฏ1โฏJulyโฏ2026.
Read more: https://timesofindia.indiatimes.com/education/iim-jammus-industry-integrated-ebba-hons-developed-with-accenture-reimagines-undergraduate-education-for-a-new-world-of-work/articleshow/131196337.cms
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