Lyft opens programmatic access via Microsoft Monetize platform: Lyft Ads launches programmatic buying through Microsoft Monetize and introduces Audience Extension, enabling brands to reach riders beyond the app. https://ppc.land/lyft-opens-programmatic-access-via-microsoft-monetize-platform/ #Lyft #ProgrammaticAdvertising #MicrosoftMonetize #DigitalMarketing #AudienceExtension

Amazon DSP integrates Microsoft Monetize SSP as preferred partner: Microsoft Monetize joins Amazon's Certified Supply Exchange program while Amazon DSP becomes migration path for Microsoft Invest users before February 2026 shutdown. https://ppc.land/amazon-dsp-integrates-microsoft-monetize-ssp-as-preferred-partner/ #AmazonDSP #MicrosoftMonetize #SupplyChain #DigitalMarketing #ProgrammaticAds