Research across four studies confirms that men avoid vegan food due to 'masculinity threat' 💪, viewing plant-based diets as feminine 🌿. However, researchers found that rebranding vegan products with masculine-coded typography on packaging significantly increased men's purchase intentions 📈.
Read Full Article
#VeganMasculinity #PlantBasedDiet #FoodMarketing #GenderNorms #MenAndVeganism
Reenviado desde Science News
(https://t.me/experienciainterdimensional/10015)
Read Full Article
#VeganMasculinity #PlantBasedDiet #FoodMarketing #GenderNorms #MenAndVeganism
Reenviado desde Science News
(https://t.me/experienciainterdimensional/10015)

🌎 Experiencia interdimensional
Research across four studies confirms that men avoid vegan food due to 'masculinity threat' 💪, viewing plant-based diets as feminine 🌿. However, researchers found that rebranding vegan products with masculine-coded typography on packaging significantly increased men's purchase intentions 📈. Read Full Article #VeganMasculinity #PlantBasedDiet #FoodMarketing #GenderNorms #MenAndVeganism