Google quietly strips Lookalike's hard targeting control in Demand Gen: Starting March 2026, Google Ads converts Lookalike segments in Demand Gen from strict targeting constraints to audience suggestions, reshaping advertiser control over audience boundaries. https://ppc.land/google-quietly-strips-lookalikes-hard-targeting-control-in-demand-gen/ #GoogleAds #DigitalMarketing #Advertising #DemandGeneration #LookalikeAudiences
Google quietly strips Lookalike's hard targeting control in Demand Gen

Starting March 2026, Google Ads converts Lookalike segments in Demand Gen from strict targeting constraints to audience suggestions, reshaping advertiser control over audience boundaries.

PPC Land