The Trade Desk to partially sunset Kokai periodic table interface: The programmatic advertising platform will remove controversial visualization from key sections following months of user resistance and slower-than-expected adoption rates affecting company revenue performance. https://ppc.land/the-trade-desk-to-partially-sunset-kokai-periodic-table-interface/ #TradeDesk #programmaticmarketing #advertising #digitalmarketing #Kokai

TTD forces Kokai adoption amid platform resistance: Major advertising platform restricts new campaign creation on legacy interface, sparking user concerns about mandatory transition. https://ppc.land/ttd-forces-kokai-adoption-amid-platform-resistance/ #TTD #Kokai #Advertising #DigitalMarketing #PPC

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