HubSpot's February 2026 updates bring AI-powered prospecting tools that detect buying signals and suggest contacts, TikTok integration for social publishing, and enhanced Customer Agent configuration. The platform also introduced upgraded social analytics, a Chrome extension with calling capabilities, and workflow improvements for Pro customers. https://martech.org/15-hubspot-updates-from-february-2026-you-dont-want-to-miss/ #Marketing #Strategy #MarTech #HubSpot
15 HubSpot updates from February 2026 you don’t want to miss | MarTech

The February updates expand AI capabilities, improve campaign attribution and remove several long-standing friction points inside HubSpot.

MarTech

12 полезных материалов HubSpot по нейросетям для бизнеса, маркетинга и продаж

Вокруг AI слишком много шума, поэтому особенно полезны материалы, которые показывают не теорию, а реальные рабочие сценарии. В этой статье собрана подборка ресурсов HubSpot о том, как применять нейросети в маркетинге, продажах и ежедневных задачах — от промтов и AI-поиска до автоматизации и AI-агентов. Открыть подборку

https://habr.com/ru/companies/otus/articles/1011336/

#искусственный_интеллект #стратегия_продвижения #анализ_данных #нейросети #AI_для_бизнеса #нейросети_в_маркетинге #HubSpot #AIинструменты

12 полезных материалов HubSpot по нейросетям для бизнеса, маркетинга и продаж

Компания HubSpot работает на рынке маркетингового софта уже более двадцати лет. За это время она стала одним из главных источников практических материалов по маркетингу, продажам и...

Хабр
HubSpot Media acquires Starter Story, the creator-led entrepreneurship brand with 800K YouTube subscribers and 1.6M total audience. The deal adds to HubSpot's media portfolio including The Hustle and My First Million. https://martech.org/hubspot-supercharges-its-media-engine-by-buying-starter-story/ #Marketing #Media #HubSpot
HubSpot supercharges its media engine by buying Starter Story | MarTech

By acquiring the profitable, YouTube-first entrepreneur brand, HubSpot is expanding its audience machine and doubling down on media as a demand generation strategy.

MarTech

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🛠️ Tool
===================

Opening — Purpose and scope
GroundUp Toolkit is an open-source automation framework aimed at venture capital teams. It centralizes dealflow and meeting operational tasks via an OpenClaw-based WhatsApp gateway and an AI assistant, integrating with HubSpot, Google Workspace, Claude AI and other services.

Key Features
• Meeting automation: WhatsApp reminders with attendee context sourced from HubSpot, LinkedIn and Crunchbase.
• Meeting bot: automatic join of Google Meet sessions, recording and extraction of action items using Claude AI for summarization.
• Deal automation: monitoring of inbound Gmail to auto-create HubSpot companies and deals.
• Deck analysis: structured extraction from pitch decks stored in DocSend, Google Drive and Dropbox.
• Operational tooling: health checks, WhatsApp watchdogs, and a Shabbat-aware scheduler to control timing for automations.

Technical implementation and architecture
• The gateway layer is OpenClaw which mediates WhatsApp team chat and routes messages to internal skills and scripts.
• Core integrations rely on HubSpot APIs (via a Maton gateway in the original stack), Google Workspace operations (calendar, Gmail, Docs) and Claude AI for NLP-based extraction and summarization.
• Auxiliary services include Twilio for phone alerts and Brave Search for external research inputs; deck parsing operates against common storage backends (DocSend/Drive/Dropbox).

Use cases
• Streamlining pre-meeting context delivery and automated follow-ups for VC partners.
• Reducing manual CRM updates by converting meeting notes and WhatsApp discussions into HubSpot records.
• Maintaining a watchlist with monthly research digests and action tagging (keep/pass/note).

Limitations and considerations
• The toolkit depends on hosted third-party services (OpenClaw, Claude/Anthropic, HubSpot, Twilio) that require accounts and API access.
• Operational stability requires gateway uptime and a monitoring layer; the repo includes watchdog scripts but external reliability of WhatsApp sessions can be a constraint.
• Some features (Google Workspace operations, OAuth flows) imply credential management and proper permissions, which influence deployment and access models.

References & tags
OpenClaw, Claude AI, HubSpot, Google Workspace, Twilio, DocSend

🔹 tool #openclaw #whatsapp #claude_ai #hubspot

🔗 Source: https://github.com/navotvolkgroundup/groundup-toolkit

GitHub - navotvolkgroundup/groundup-toolkit: AI-powered operations toolkit for VC teams. Built on OpenClaw with WhatsApp, Google Workspace, and HubSpot integrations.

AI-powered operations toolkit for VC teams. Built on OpenClaw with WhatsApp, Google Workspace, and HubSpot integrations. - navotvolkgroundup/groundup-toolkit

GitHub

Boost Your Sales & Marketing Alignment with HubSpot + Salesforce Integration!

Struggling with disconnected sales and marketing systems? Achieva’s HubSpot & Salesforce Integration brings your CRM and marketing tools together for real-time data sharing, smarter lead management, and unified customer visibility. Say goodbye to manual data entry and missed opportunities!

👉 Check it out now: https://achieva.ai/hubspot-integration/

#CRMIntegration #HubSpot #Salesforce #SalesEnablement #MarketingAutomation

Salesforce HubSpot Integration | Achieva

Achieve better alignment between sales and marketing with our Salesforce and HubSpot integration services for efficient collaboration and customer success.

Achieva AI -

Tự động đồng bộ ghi chú khách hàng giữa Notion và HubSpot! Một developer vừa xây dựng webapp giúp kết nối hai nền tảng quản lý công việc & CRM phổ biến này. #CongCuSanXuat #ProductivityTools #Notion #HubSpot #Developer #LapTrinhVien

[500/500 ký tự]

https://www.reddit.com/r/SideProject/comments/1qsohz2/i_built_a_webapp_for_syncing_client_notes_between/

⟡ HubSpot : du CRM à l’action marketing mesurable.

Et si vos signaux clients déclenchaient enfin les bonnes actions ?

#KingLand #HubSpot #CRM #MarketingDigital #Automation #RevOps #Sales #CustomerSuccess

✅ Lire la fiche d'impact sur KingLand : https://kingland.fr/hubspot-crm-plateforme-marketing/

⟡ Découvrir HubSpot : https://go.try-hubspot.com/o4mM2e

On a tous vécu la même scène : données éparpillées, campagnes “à côté”, ventes “dans un autre monde”. Et au final,…

https://kingland.fr/hubspot-crm-plateforme-marketing/?utm_source=mastodon&utm_medium=jetpack_social

HubSpot CRM : plateforme pro-active pour booster marketing et ventes

KingLand ∞ Hub de l’IA et de la Créativité Digitale - K-Lab IA

KingLand
HubSpot and Reddit reveal why B2B buyers bypass your website: HubSpot and Reddit released a B2B marketing guide showing 70% of decisions happen before sales contact, with Reddit becoming the #1 AI-cited source for research. https://ppc.land/hubspot-and-reddit-reveal-why-b2b-buyers-bypass-your-website/ #B2BMarketing #HubSpot #Reddit #DigitalMarketing #SalesStrategy
HubSpot and Reddit reveal why B2B buyers bypass your website

HubSpot and Reddit released a B2B marketing guide showing 70% of decisions happen before sales contact, with Reddit becoming the #1 AI-cited source for research.

PPC Land

🚀 Đã ra mắt MVP giai đoạn đầu: trợ lý phân tích dữ liệu đối thoại, kết nối Meta Ads & HubSpot, trả lời câu hỏi bằng tiếng Anh đơn giản. Beta miễn phí, đang tìm người dùng HubSpot tham gia thử nghiệm & phản hồi. Ngoài ra, chúng tôi đã xây dựng pipeline dữ liệu tăng dần hiệu quả, sẵn sàng chia sẻ kiến thức.

#HubSpot #MetaAds #DataAnalytics #Beta #Startup #AI #phân_tích_dữ_liệu #công_nghệ #công_nghệAI #đổi_mới #công_nghệ_đột_phá

https://www.reddit.com/r/SideProject/comments/1qckhvs/conversatio

🚀 Đã ra mắt MVP giai đoạn sớm: trợ lý phân tích dữ liệu hội thoại, kết nối Meta Ads & HubSpot, trả lời tiếng Anh đơn giản. Hiện đang trong beta, hợp tác với startup nhỏ, mở rộng thử nghiệm miễn phí cho người dùng HubSpot. Cần phản hồi trung thực. Đồng thời, chúng tôi đã xây dựng pipeline dữ liệu tăng dần và sẵn sàng chia sẻ kinh nghiệm. #MVP #DataAnalytics #MetaAds #HubSpot #Beta #Startup #CôngCụPhânTích #CôngNghệ

https://www.reddit.com/r/SideProject/comments/1qckhvs/conversational_data_analyt