A Travel Advisor Guide to Selling Golf Vacations

Never sold a golf vacation before? No problem, says Sean Winton, the founder of Golf Inspired — a tour operator based in St. Petersburg, Florida.“What I’ve tried to do is instill confidence in travel advisors, telling them ‘You don't need to know a lot about golf,’” said Winton, who’s been selling golf vacations for more than 30 years. “We try to empower them and give them the confidence to be able to make them feel like they can do it.' Born and raised in Scotland, Winton launched Golf Inspired in the first quarter of last year. He said it’s a