"The idea that
#disinformation and
#hate can only be combated through direct
#counterspeech on these platforms assumes that genuine, fair discourse takes place there. But that is precisely not the case. The
#algorithms of these platforms are optimized to maximize
#engagement/attention - and this is most effectively done through polarization, anger and controversy. Opposition is amplified not because it is particularly effective, but because it creates conflict that triggers more interaction.
In other words: Those who argue against disinformation on these platforms paradoxically contribute to the further dissemination of precisely this content. Contradiction is not treated as a corrective, but as fuel for the spread of disinformation."
https://leavex.eu/posts/why-stay-on-social-media-makes-no-sense/