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Swansea’s Christmas Parade lights up the city — and earns national recognition
Organised by Swansea Council, the event kicked off at the Guildhall where Santa illuminated the building in red and green before launching the first of two fireworks displays. Crowds gathered at the entertainment stage to enjoy live performances, with professional acts and community groups bringing the city centre to life.
This year’s parade followed a new route, travelling down St Helens Road and the Kingsway before arriving at the main stage supported by Specsavers Swansea and Mumbles. Kev Johns MBE kept the crowd entertained before Santa’s grand arrival, where he lit the towering Christmas tree and switched on the city’s festive lights, followed by a second fireworks display.
The procession featured illuminated floats, marching bands, and larger-than-life characters. Highlights included Spark! the light-up band, the Winter Wonderland Birds, and a new addition for 2025 — the Living Snow Globe, complete with a Snow Queen in a swirling wintry scene. The Witches of Oz float also made a magical return, with the Good Witch in pink and the Wicked Witch in green.
More than 40 local community groups took part, including Mellin Theatre Arts, One Heart Drummers, and Bonymaen Kids Play Initiative — showcasing the depth of Swansea’s creative talent and community spirit.
The parade has now been shortlisted for a prestigious national award by the National Outdoor Events Association, recognising its impact, creativity and community engagement.
Councillor Rob Stewart, Leader of Swansea Council, said:
“Swansea truly came alive as thousands joined us for our spectacular Christmas Parade. This event is a highlight of the festive season, and I’m incredibly proud of the effort and creativity that made it possible. It was a wonderful celebration of Swansea’s community spirit and a fantastic way to start Christmas together.”
View our photo gallery of the parade highlights, featuring illuminated floats, performers, and the moment Santa lit up the city.
A Cinderella-inspired illuminated carriage leads the parade past the Royal Court Hotel.Related stories from Swansea Bay News
Swansea’s Christmas Parade shortlisted for national award
The city’s festive spectacular has been recognised nationally for its creativity and community impact.
New route announced for Swansea Christmas Parade
Find out how this year’s parade took a fresh path through the city centre.
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Your IT guy has had some trouble setting the christmas lights.
Tu técnico informatico ha tenido lio para poner las luces de navidad.
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UK seaside town that's 'straight from a Christmas card' with pretty festive market
Der Junior und ich waren fleißig und es hat sich ausgezahlt. Nicht mehr lange. 🎄
Lichfield preparing for Christmas lights switch-on
https://lichfieldlive.co.uk/2025/11/22/lichfield-preparing-for-christmas-lights-switch-on/