DeadlineMay 15, 2025

At YouTube Brandcast, Lady Gaga, ‘Hot Ones’ & NFL Help Video Giant Mark 20 Creator-Shaped Years
#News #Advertising #Brandcast #LadyGaga #Upfronts #YouTube

https://deadline.com/2025/05/youtube-brandcast-lady-gaga-hot-ones-nfl-20th-anniversary-1236398623/

At YouTube Brandcast, Lady Gaga, ‘Hot Ones’ & NFL Help Video Giant Mark 20 Creator-Shaped Years

The 20th anniversary of YouTube earlier this year served as the framework for the video giant's Brandcast event for advertisers Wednesday night in New York.

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DeadlineMar 11, 2025

YouTube Brandcast Regulars Like MrBeast And Dude Perfect Slated For Separate Creator Upfront
#News #Advertising #Brandcast #Creatoreconomy #DudePerfect #MrBeast #Spotter #Upfronts #YouTube

https://deadline.com/2025/03/youtube-creators-mrbeast-dude-perfect-upfronts-spotter-showcase-ads-1236323662/

YouTube Brandcast Regulars Like MrBeast And Dude Perfect Slated For Separate Creator Upfront

MrBeast, Dude Perfect and other top-tier YouTube creators will be featured at a March advertising event separate from YouTube's annual Brandcast in May.

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eicker.media ❖ social mediaMay 16, 2024
»#YouTube #Brandcast: Platform Announces Top 1% #ContentTakeover Ads. https://variety.com/2024/digital/news/youtube-upfront-2024-brandcast-1236005193/?eicker.media #media #socialmedia
YouTube Brandcast: Platform Announces Top 1% Content Takeover Ads

At YouTube's Brandcast upfront, it touted billions of viewers and announced that advertisers can buy takeovers of the top 1% of content.

Variety
DeadlineMay 15, 2024

YouTube CEO Neal Mohan Says Company “At The Forefront” Of Entertainment; Creator Takeovers Expand After DoorDash Campaign On Travis & Jason Kelce’s ‘New Heights’
#News #2024Upfronts #Brandcast #Nealmohan #Upfronts #YouTube

https://deadline.com/2024/05/youtube-advertising-brandcast-ceo-neal-mohan-1235918305/

YouTube CEO Neal Mohan Says Company “At The Forefront” Of Entertainment; Creator Takeovers Expand After DoorDash Campaign On Travis & Jason Kelce’s ‘New Heights’

Saying it is "at the forefront" of entertainment's new era, YouTube told advertisers at its annual Brandcast event about new ad options

Deadline
DeadlineMay 15, 2024

NFL Boss Roger Goodell, Shannon Sharpe Talk Sunday Ticket, Katt Williams & YouTube’s “Different Perspective” On Dominant U.S. Sport
#News #Brandcast #NFL #RogerGoodell #ShannonSharpe #Upfronts2024 #YouTube

https://deadline.com/2024/05/nfl-youtube-roger-goodell-shannon-sharpe-sunday-ticket-katt-williams-1235918306/

NFL Boss Roger Goodell, Shannon Sharpe Talk Sunday Ticket, Katt Williams & YouTube’s “Different Perspective” On Dominant U.S. Sport

NFL Commissioner Roger Goodell and ex-player Shannon Sharpe talked at YouTube's Brandcast event about the league's embrace of the video platform.

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