Hard to believe, but apparently some good stories can be told even without me. I guess I'm not the conditio sine qua nonfor a great conversation... a good guest is, and Sean Martin, CISSP can certainly hold the wheel.

I wasn't available, and I missed this one but I'm more than happy to help spread the word about yet another fantastic Brand Story told via Studio C60 / ITSPmagazine. This one's worth your attention.

Julian Hamood from TrustedTech joins Sean to talk about something most organizations are getting dangerously wrong: #AI readiness.

Here's the uncomfortable truth—AI doesn't clean up your mess. It makes it louder. Faster. More confident-sounding. And potentially more damaging.

Data scattered across personal drives, legacy servers, and random SharePoint sites? AI will find it.

Inconsistent permissions nobody remembers setting up? AI will exploit them. Architectural spaghetti connecting clouds, on-prem systems, and #SaaS platforms that were never meant to talk to each other? AI will inherit every flaw and present the results with the certainty of an oracle.

This conversation digs into what real readiness looks like—data classification, access controls, architectural clarity, and governance that doesn't get bypassed because someone in sales wanted a shiny new copilot.

Watch. Listen. Think before you deploy.

https://www.linkedin.com/pulse/ai-adoption-without-readiness-when-ambition-collides-data-tzite

#AI #Cybersecurity #DataGovernance #BrandStory #StudioC60 #ITSPmagazine #infosec #data NRPR Group, Inc #infosecurity #aiready #tech #technology #genai #agenticai

Building Stronger Surfaces, Structures & Solutions — The EPOREX Story
Every brand has a beginning.
Ours started with a simple belief: great infrastructure deserves great chemistry.

#EPOREX #BrandStory #EpoxySystems #EpoxyTileGrout #EpoxyFlooring #PolyurethaneGrout #WaterproofingSolutions #ConstructionChemicals #IndustrialCoatings #MakeInIndia #InnovationInConstruction #Namakkal #Tamilnadu

Your trade show booth should be more than a backdrop — it’s a strategic space. When designed right, it tells your brand story, draws people in, and converts conversations into real leads. Learn how to make your next event presence truly perform. #TradeShow #EventMarketing #ExhibitDesign #TradeShowBooth #BrandStory #EventDesign #ModularExhibit #LeadGeneration #SustainableExhibits #ExhibitionDesign #AdamExpoStand

https://adamexpostand.com/blog/role-of-trade-show-booths/

We❤️ Bob!

You know Bob—stuck in the #SOC, drowning in data he can't actually use, trying to do his job with tools that seem designed to slow him down rather than help him solve problems.
I've always felt for Bob.
His passion is real, but the system?
Not so much.

Now I have hope for Bob, thanks to Crogl, Inc.

monzy merza, CEO at Crogl, Inc., joins Sean Martin, CISSP and me for a conversation that's part philosophy, part rebellion, and part actual product demo—showing how a SOC can work when data never has to move and analysts finally get their time back.

We dig into what happens when you stop forcing everything into the same shape and start letting analysts actually investigate.

AI's role in collaboration. Building trust across the SOC. And Monzy drops this gem: "You don't eat food from a chef who's never eaten food. Why build a company without truly understanding the problem?" 🍳 👨‍🍳 🔪

This is exactly why Studio C60 / ITSPmagazine exists—to tell stories that matter, challenge assumptions, and maybe give Bob a fighting chance.

Here's to many more conversations like this one with Crogl, Inc.'s Team!

Stop normalizing everything. Start solving something.

📺 Watch the video and demo: https://www.youtube.com/watch?v=7C4zOvF9sdk

📖 Read the article: https://www.itspmagazine.com/their-stories/how-to-make-one-soc-analyst-work-like-ten-stop-normalizing-everythingstart-solving-something-a-crogl-brand-story-conversation-and-product-demo-with-ceo-monzy-merza

🎧 Listen to the audio: https://brand-stories-podcast.simplecast.com/episodes/how-to-make-one-soc-analyst-work-like-ten-stop-normalizing-everythingstart-solving-something-a-crogl-brand-story-conversation-with-ceo-monzy-merza-gUWf0fbo

🌐 Learn more about Crogl: https://itspm.ag/crogl-103909

🔖 More Crogl stories: https://www.itspmagazine.com/directory/crogl

#cybersecurity #ai #soc #securityoperations #technology #innovation #brandstory #podcast #welovebob #infosec #agenticAI #genAI #infoseurity

When was the last time you stopped to think about your big WHY? 🤔 If you're an entrepreneur or small business leader, it's probably been a minute.

Grab the FREE Discover Your Why workbook! Take 30 minutes to crystallize your mission and build the foundation for powerful brand stories.

#brandstory

Samsung – From a Small Shop to a Global Innovation Leader

From humble beginnings in 1938 to becoming a global technology powerhouse, Samsung has redefined innovation across electronics, smartphones, and AI. 🌍✨
This is the journey of how one brand shaped the way we live, connect, and dream. 💡📲🚀

#samsung #innovation #techjourney #brandstory #from1938tonow #globalleader #futureunfolds #galaxyseries #technology #inspiration

New Brand Story On ITSPmagazine!
Security that doesn’t start with the business is security that won’t scale.

Legal, #cyber, and operations used to work in silos—now they need to sit at the same table.

Bryan Marlatt from CyXcel joins Sean Martin, CISSP and Marco Ciappelli to share how their consulting model supports clients before, during, and after incidents by aligning legal strategy, cybersecurity readiness, and business goals. Whether advising hospitals, manufacturers, or multinational firms, their approach starts with people, not tools. Listen in to hear how they make security work for the business.

🎧 Listen to the podcast: https://lnkd.in/e49XM8g2
📖 Read the blog: https://lnkd.in/eqCNrJry
➤ Learn more about CyXcel: https://lnkd.in/emyyqsRr
✦ Catch more stories from CyXcel: https://lnkd.in/eA6YXkRj

#cybersecurity #infosec #infosecurity
#incidentresponse
#privacy
#riskmanagement
#brandstory
Paula Averley, Origin Communications

If you can’t see what’s inside your software, you can’t protect it. In this Brand Story episode, Theresa Lanowitz discusses what businesses need to do about software supply chain risk—and who should be asking the hard questions.

🎧 https://youtu.be/7i02JLOh_7M

#cybersecurity #riskmanagement #brandstory #softwaresecurity #visibility

Your Brand Ain’t Just a Logo: Build What People Feel

Your Brand Ain’t Just a Logo: Build What People Feel

Let’s be clear—your brand is not just that lil’ Canva logo you threw together at 3AM. Branding is how people feel when they hear your name, click your link, or scroll your page. It’s your tone, your style, your story—hell, even your IG captions.

If your brand don’t got vibes, it don’t got value. And I don’t mean “aesthetic” just for the ‘Gram—I’m talking consistency, clarity, and connection. That’s […]

https://omgitzlo.com/2025/06/20/branding-beyond-the-logo/