Follow up: Meet Jacinto Quirarte, Mexican-American art historian, professor, and writer who designed and illustrated the identity and printed matter for El Bazaar Sábado in the 1950s and ’60s. #LetterformArchive #JacintoQuirarte #BazaarSabado #MexicoCity #MexicanAmerican #ChicanoArtist #Lettering #IdentityDesign

Jacinto J. Quirarte, poster for El Bazaar Sábado in Colonial San Angel, Mexico, ca. 1965.

Quirarte is best known as an art historian of Mexican and Chicano culture. Born in Arizona in 1931, Quirarte soon moved to San Francisco where he studied art and lettering. He lived in Mexico in the 1950s and ’60s which is likely when this poster was made.

#LetterformArchive #1960sDesign #Lettering #MexicanDesign #VintagePoster #Posters #BazaarSabado