Ah, I see #Tumblr (#Automattic) has decided to introduce a feature that no one wants/reduce the viability of a feature that's been baked in for over a decade.
Actual Tumblr users are less than pleased.
I feel like each owner of Tumblr fails to understand what its user base wants. I certainly can't see how the latest move will help them gain paying subscribers or more advertisers.
Certainly the change destroys social proof on the platform.
https://www.tumblr.com/dakt37/811259322114916352/tumblr-help-center




