On that note, I'll leave the last word to someone I presume is much younger than me;

"I don't think it should be a case of; 'well, it's hard, so give up on it' ... [but] that is the reality [of younger audiences], and not *just* younger audiences ... there's a lot of people in their 40s and 50s who are consuming a huge majority of their content on digital or social platforms. We have to think of something!"

#AnnaHarcourt, former Head of Content, Re:News, 2026

https://www.rnz.co.nz/podcast/mediawatch?share=df295b91-b6a9-4c18-b2a8-23391eac2b4a

(7/7)

Mediawatch podcast

A critical look at the New Zealand media.

RNZ

"... younger audiences do just live on these [corporate social media] platforms, and it's very difficult to get them to migrate off."

#AnnaHarcourt, former Head of Content, Re:News, 2026

https://www.rnz.co.nz/podcast/mediawatch?share=df295b91-b6a9-4c18-b2a8-23391eac2b4a

(1/?)

#MediaWatch #RNZ #podcasts

Mediawatch podcast

A critical look at the New Zealand media.

RNZ

I like this saying ; )

"'There's a saying that I heard;

'Don't kill the part of you that is cringe. Kill the part of you that cringes'.

And that's just what I try to think whenever I'm worried... 'am I being lame, or embarrassing?' Yeah, I probably am, but, like, whatever."

#AnnaHarcourt, 2023

https://www.rnz.co.nz/national/programmes/mediawatch/audio/2018909222/mediawatch-for-1-october-2023

#podcasts #RNZ Mediawatch #CulturalCringe

Mediawatch for 1 October 2023

The undecided could decide the election; giving youth a voice in the election; ZB's 'straight talking' subscribers' service.

RNZ