秋田県、最大1万2000円引き「得旅キャンペーン」第1弾はGW明けスタート。じゃらん・楽天など4社で予約受付

 秋田県観光連盟は、「まだバレてない秋田県。得旅キャンペーン第1弾」を5月7日から実施する。

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As More Filipinos Visit Vietnam, Philippines Attracts Less Vietnamese Tourists

In 2025, more than 480,000 Filipinos visited Vietnam while the Philippines failed to attract a significant number of Vietnam tourists which reflected its weakness with foreign visitors, according to a new report by VnExpress.

The travel platform Agoda confirmed that online search by Filipino users for accommodation in Vietnam surged 86% in 2025. Vietnam itself achieved an all-time high of 21.2 million foreign tourists who arrived in 2025. The Philippines attracted only 5.94 foreign tourists last year.

To put things in perspective, posted below is an excerpt from the news report of VnExpress. Some parts in boldface…

Vietnam is increasingly emerging as a preferred destination for Philippine travelers, welcoming over 482,000 arrivals in 2025, thanks to ASEAN visa exemption policies and closer bilateral exchanges.

According to the Tourism Information Center under the Vietnam National Authority of Tourism (VNAT), since the Covid pandemic, the number of Filipino visitors to Vietnam has recovered and grown impressively. Filipino tourists are particularly fond of destinations such as Da Nang, Sa Pa, Phu Quoc and Nha Trang, as well as Vietnam’s distinctive cuisine.

VNAT Director Nguyen Trung Khanh said Vietnam and the Philippines share many similarities in tourism resources, natural conditions and culture. Both are located in Southeast Asia and have favorable conditions for cooperation in developing tourism products and attracting visitors.

The expansion of direct flight routes between major cities by airlines of both countries has also significantly contributed to boosting tourist arrivals.

Conversely, the number of Vietnamese tourists traveling to the Philippines remains unstable and has even shown a declining trend recently. This is partly due to increasing competition among destinations in the region.

Philippine Ambassador to Vietnam Francisco Noel R. Fernandez III noted that Philippine airlines are actively implementing various initiatives to attract tourists. The Philippines is also considering establishing a tourism representative office in Vietnam to strengthen its presence and promote cooperation.

Tourism cooperation between the two countries was established early on and continues to be reinforced. In 2026, the Philippines will host the ASEAN Tourism Forum (ATF) under the rotational mechanism, with Vietnam’s tourism sector actively participating in the event.

Let me end this piece by asking you readers: What is your reaction to this development? If you are a citizen of the Philippines, have you thought about touring Vietnam recently? Do you think the government of the Philippines has not done enough to promote itself actively to the Vietnamese?

You may answer in the comments below. If you prefer to answer privately, you may do so by sending me a direct message online.

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Thank you for reading. If you find this article engaging, please click the like button below, share this article to others and also please consider making a donation to support my publishing. If you are looking for a copywriter to create content for your special project or business, check out my services and my portfolio. Feel free to contact me with a private message. Also please feel free to visit my Facebook page Author Carlo Carrasco and follow me on Twitter at  @HavenorFantasy as well as on Tumblr at https://carlocarrasco.tumblr.com/ and on Instagram athttps://www.instagram.com/authorcarlocarrasco

#Agoda #ASEAN #Asia #AssociationOfSoutheastAsianNationsASEAN #Bing #CarloCarrasco #ChatGPT #DaNang #diversity #economics #economy #employment #Facebook #finance #foreignTourists #foreignTravel #foreignTravelers #foreignVisitors #geek #Google #GoogleSearch #holiday #Inclusion #Instagram #internationalTourism #internationalTravel #Investagrams #jobs #labor #money #mustSee #NhaTrang #Philippines #PhuQuoc #SaPa #socialMedia #tourism #tourismBlog #tourist #touristBlog #travel #travelBlog #Tumblr #vacation #Vietnam #VnExpress #VnExpressInternational #VnExpressNet #WordPress #WordPressCom #work

Record High 6.76 Million Foreign Tourists Visited Vietnam In 1st Quarter Of 2026

Vietnam successfully attracted a record 6.76 million foreign tourists in the first quarter of 2026, according to a news article by VnExpress. If the pace continues until the end of the year, it will help Vietnam break its current record of 21.2 million foreign tourists attracted in 2025.

To put things in perspective, posted below is an excerpt from the news article of VnExpress. Some parts in boldface…

Vietnam welcomed 6.76 million international visitors in the first three months of the year 2026, up 12% year-on-year and the highest quarterly figure ever recorded.

With nearly 2.1 million international visitors in March, Vietnam has for the first time achieved a new record of receiving over 2 million visitors for three consecutive months in a year, according to Vietnam National Administration of Tourism.

This result underscores the appeal, resilience, and growing strength of Vietnam’’s tourism sector amid an uncertain global environment, it added.

Of the total 6.76 million international visitors, 82.3% arrived by air, 15.5% by land, and 2.2% by sea.

The administration said that the dominance of air travel highlights Vietnam’s strong appeal to mid- and long-haul markets that are particularly sensitive to geopolitical shifts and fuel costs.

In the context of the Middle East conflict causing soaring oil prices and disrupting some international flights, the high number of visitors arriving by air reflects connectivity and affirms international tourists’ confidence in a safe, stable, and accessible destination, the administration added.

Mainland China and South Korea continue to be the two largest source markets for tourists to Vietnam, accounting for approximately 40% of the total international visitors.

Southeast Asian markets recorded strong growth, including Malaysia (up 21.5%), Singapore (30%), Cambodia (41%), Indonesia (44%), the Philippines (69%), and Thailand (6.5%).

Vietnam has set a target of receiving 25 million international tourists this year.

Let me end this piece by asking you readers: What is your reaction to this development? Have you thought about visiting Vietnam for vacation this year? What is the one location in Vietnam that you find attractive right now?

You may answer in the comments below. If you prefer to answer privately, you may do so by sending me a direct message online.

+++++

Thank you for reading. If you find this article engaging, please click the like button below, share this article to others and also please consider making a donation to support my publishing. If you are looking for a copywriter to create content for your special project or business, check out my services and my portfolio. Feel free to contact me with a private message. Also please feel free to visit my Facebook page Author Carlo Carrasco and follow me on Twitter at  @HavenorFantasy as well as on Tumblr at https://carlocarrasco.tumblr.com/ and on Instagram athttps://www.instagram.com/authorcarlocarrasco

#Agoda #ASEAN #Asia #AssociationOfSoutheastAsianNationsASEAN #Australia #Bing #Cambodia #CarloCarrasco #ChatGPT #China #diversity #economics #economy #employment #Facebook #finance #foreignTourists #foreignTravel #foreignTravelers #foreignVisitors #geek #Google #GoogleSearch #holiday #Inclusion #Indonesia #Instagram #internationalTourism #internationalTravel #Investagrams #Japan #jobs #labor #Malaysia #money #mustSee #Philippines #Russia #Singapore #socialMedia #SouthKorea #Taiwan #Thailand #tourism #tourismBlog #tourist #touristBlog #travel #travelBlog #Tumblr #UnitedStates #UnitedStatesOfAmerica #UnitedStatesOfAmericaUSA #vacation #Vietnam #VnExpress #VnExpressInternational #VnExpressNet #WordPress #WordPressCom #work
Survey: India 3rd in Asia for sustainable travel

Sustainability remain a priority for 90 percent of Indian travelers

Asian Hospitality

Hotels losing millions by ignoring Asia’s travel boom

Asia is becoming the world’s fastest-growing tourism market, and hotels that fail to adapt are leaving millions on the table.

Agoda’s latest report, Tailored to Win: Capturing Asia’s Tourism Boom, shows that properties embracing localization are reaping higher guest satisfaction, loyalty, and revenue.

1. Missing out on a huge market

Asia’s share of global international arrivals jumped from 9% in 2022 to nearly 28% in early 2025, driven by intra-Asia trips, rising incomes, and improved connectivity.

2. Travelers expect personalized experiences

The modern Asian traveler is diverse, with different languages, cultural preferences, cuisines, and payment habits, meaning one-size-fits-all hotel experiences no longer work.

3. Basic localization is not enough

While many hotels offer simple language or payment adaptations, only about one-third have reached full “integrated tailoring,” where personalization spans marketing, booking, and on-site experiences.

4. Advanced localization boosts revenue

Hotels that invest in deep localization report 59% higher revenue per available room, more repeat bookings, and increased guest willingness to pay a premium.

5. Many hotels are leaving money on the table

Over 50% of hoteliers admit they lack insight into guests’ cultural preferences, and nearly half are uncertain about the ROI of localization strategies.

6. OTA partners can fill the gaps

Nearly 80% of hotels with advanced localization rely on online travel agencies like Agoda for guest insights, cultural data, and tools for multilingual and multi-currency engagement.

7. Localized experiences build loyalty

Properties that adapt to travelers’ expectations see stronger satisfaction scores, repeat bookings, and positive reviews, turning cultural understanding into measurable profit.

8. The call to action for hotels

To capture Asia’s tourism boom, hotels must audit their guest mix, hire multilingual and culturally trained staff, and invest in data-driven personalization to create seamless, culturally authentic experiences.

Hotels ignoring these trends risk losing millions as the region’s travel market continues to expand, while those who embrace localization stand to gain a significant competitive edge.

#agoda #food #latest #lifestyle #luxury #news #philippines #technology #travel

アゴダ、星野リゾート全ブランドの宿泊予約を受付開始。戦略的パートナーシップを締結

 デジタル旅行プラットフォーム「agoda(アゴダ)」は、星野リゾートとの戦略的パートナーシップを締結し、同社が展開する全6ブランドの宿泊予約をアゴダのWebサイトや公式アプリで受け付ける。

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Millennials Are Booking Hotels for Their Pets Before Themselves

The growing trend of pet-inclusive travel is reshaping Asia’s tourism landscape, according to Agoda’s latest data showing a sharp rise in searches for pet-friendly accommodations across the region.

Thailand emerged as the top pet-friendly destination, followed by South Korea and Taiwan, with search activity from South Korean travelers jumping 15 percent year-on-year.

Agoda revealed that the availability of pet-friendly stays has nearly doubled in several markets, including South Korea (up 102 percent), Thailand (up 92 percent), and India (up 87 percent).

The surge is largely driven by millennials and Gen Z travelers who are embracing pet ownership and seeking destinations that welcome their furry companions.

Andrew Smith, Agoda’s Senior Vice President of Supply, said that the shift highlights a new opportunity for hospitality providers to stand out.

He added that properties investing in pet amenities and comfort will gain stronger guest loyalty in a competitive travel market.

Countries such as South Korea are already supporting this trend through initiatives by the Korea Tourism Organization, which promotes pet-inclusive travel guides and experiences.

Agoda said properties that collaborate with local pet businesses and leverage social media engagement will be best positioned to capture this growing travel segment.

#2025 #Agoda #events #latest #LIFESTYLE #news #Philippines #travel

Travelers Losing Trust in Rewards Programs

Rocket Travel by Agoda has unveiled a new industry report that redefines how travel brands approach customer loyalty amid shifting consumer expectations.

The report, titled “The Loyalty Value Playbook: Redemption Experience and Cash Spend as the New Benchmarks for Customer Growth,” was developed with travel intelligence firm Skift.

It warns of a growing “loyalty value gap” between what travelers want and what loyalty programs deliver, as 77% of consumers now say they are more likely to abandon a program than they were three years ago.

The playbook outlines six key strategies for improving loyalty effectiveness, emphasizing personalization, redemption clarity, and integrated customer experiences.

It recommends brands use AI-driven data tools, transparent pricing, and exclusive perks such as flexible check-in and late checkout to strengthen engagement and repeat bookings.

Rocket Travel by Agoda said the guide aims to help companies adapt to evolving traveler needs and minimize point breakage, noting that about half of all earned loyalty points go unredeemed.

The report combines original research, case studies, and expert insights to show how seamless, personalized reward systems can build trust and drive revenue growth across airlines, hotels, and other travel sectors.

#Agoda #AI #event #latest #LIFESTYLE #news #Philippines #rewards #Technology #travel

アゴダ、観光庁と連携でサービス改善へ。不適切な料金のブロック、取扱業者への罰則強化、サポート体制充実など
https://travel.watch.impress.co.jp/docs/news/2055130.html

#travel_watch_impress #Agoda #アゴダ #企業_政府_官庁 #政府_官庁 #旅行会社_旅行サイト #観光庁 #旅の情報 #書籍_Web #Webサイト #旅行 #観光

アゴダ、観光庁と連携でサービス改善へ。不適切な料金のブロック、取扱業者への罰則強化、サポート体制充実など

 Agoda International Japanは、旅行サイト「アゴダ」の機能改善を行なったと発表した。観光庁と連携し、今後も日本でのサービス強化に取り組んでいく。

トラベル Watch