Unity’s Audience Hub: A Transformative Shift in Gaming Advertising

https://peer.adalta.social/w/ovcJ4vZZfBRQq9bRdMQGyJ

Unity’s Audience Hub: A Transformative Shift in Gaming Advertising

PeerTube

Unitys Audience Hub: Eine Revolution im Gaming-Marketing

https://peer.adalta.social/w/mjdCevKAgk843GavL8v7cw

Unitys Audience Hub: Eine Revolution im Gaming-Marketing

PeerTube
ICYMI: Unity's Audience Hub: how 256 million gamers finally reached brand advertisers: Unity and Optable built Audience Hub to turn 256 million gaming profiles into omnichannel audiences for brand advertisers across mobile, CTV, and DOOH channels. https://ppc.land/unitys-audience-hub-how-256-million-gamers-finally-reached-brand-advertisers/ #Gaming #Advertisers #DigitalMarketing #Omnichannel #AudienceEngagement
Unity's Audience Hub: how 256 million gamers finally reached brand advertisers

Unity and Optable built Audience Hub to turn 256 million gaming profiles into omnichannel audiences for brand advertisers across mobile, CTV, and DOOH channels.

PPC Land
#Creator content is increasingly featured alongside traditional #Hollywood offerings during #media companies’ upfront #presentations to #advertisers. This shift is driven by the growing popularity of creator content, which attracts large, engaged audiences and offers advertisers a cost-effective way to reach younger demographics. https://www.cnbc.com/2026/05/16/tv-upfronts-creator-content-youtube-fox-wbd.html?eicker.news #tech #media #news
Ah yes, the pinnacle of innovation: an #adblocker that swaps out ads for "They Live" slogans. 🤯 Because nothing screams 21st-century tech like living in an 80s sci-fi dystopia. 🚀 I'm sure #advertisers are quaking in their boots. 😂
https://github.com/davmlaw/they_live_adblocker #TheyLive #innovation #80sDystopia #techhumor #HackerNews #ngated
GitHub - davmlaw/they_live_adblocker: Replace Ads with They Live style slogans

Replace Ads with They Live style slogans. Contribute to davmlaw/they_live_adblocker development by creating an account on GitHub.

GitHub
FYI: Google Merchant Center's regional pricing trick most advertisers are missing: Google Merchant Center's RAAP and regional shipping tools let merchants control pricing, stock, and delivery costs by postal code and state across shopping ads. https://ppc.land/google-merchant-centers-regional-pricing-trick-most-advertisers-are-missing/ #GoogleMerchantCenter #DigitalMarketing #Ecommerce #RetailMarketing #Advertisers
Google Merchant Center's regional pricing trick most advertisers are missing

Google Merchant Center's RAAP and regional shipping tools let merchants control pricing, stock, and delivery costs by postal code and state across shopping ads.

PPC Land
#OpenAI launched a self-serve #advertising platform, making it easier for a broader set of #advertisers, including smaller businesses, to buy ads on #ChatGPT. The new #AdsManager tool allows businesses to launch and manage campaigns in real time, with options for cost-per-click and cost-per-impression buying. https://www.axios.com/2026/05/05/openai-self-serve-ad-platform?eicker.news #tech #media #news
OpenAI launches self-serve ad platform

The new platform makes it easier for a broader set of advertisers to buy ads on ChatGPT.

Axios

And just when I was getting used to conforming to the uniform billing period… sigh.

Was I down with UBP?

Yeah, you know me.

#broadcasters #agencies #advertisers #adagencies #TV

Elon #Musk loses big in court; X #boycott perfectly legal

On Thursday, #ElonMusk lost his #lawsuit alleging that #advertisers violated #antitrust law by colluding on an ad boycott after he took over #Twitter , gutted content #moderation teams, and disbanded the Trust and Safety Council.

https://arstechnica.com/tech-policy/2026/03/elon-musk-loses-big-in-court-x-boycott-perfectly-legal/

Elon Musk loses big in court; X boycott perfectly legal

X admonished for "fishing expedition" as judge dismisses ad boycott lawsuit.

Ars Technica

Elon Musk’s Dumb Advertiser Lawsuit Dismissed With Prejudice

Elon Musk's lawsuit against advertisers for failing to advertise on his platform has ended in predictable failure.

https://www.freezenet.ca/elon-musks-dumb-advertiser-lawsuit-dismissed-with-prejudice/

#LawAndTechnology #News #advertisers #court #ElonMusk #lawsuit #Twitter #X

Elon Musk's Dumb Advertiser Lawsuit Dismissed With Prejudice - Freezenet.ca

Elon Musk's lawsuit against advertisers for failing to advertise on his platform has ended in predictable failure.

Freezenet.ca